City of Providence TV
In partnership with the Providence Warwick Convention and Visitor’s Bureau, we produced a series of television spots for the City of Providence. The spots touted the city’s rich cultural scene and the offerings for families. Further, the spots highlighted the variety of restaurants, shops, and nightlife to match anyone’s style and pocket book. The campaign ran in MA, CT and other parts of the country where there are direct flight into TF Green Airport.
Through this ad push, there was an uptick in tourism from those driving into the city or flying into the state.
